Zinka Logistics Solutions Limited was incorporated as ‘Zinka Logistics Solutions Private Limited’ at Bengaluru, Karnataka as a private limited company under the Companies Act, 2013, pursuant to a certificate of incorporation dated April 20, 2015, issued by the Registrar of Companies. Subsequently, the company was converted to a public limited company and the name of the company changed to ‘Zinka Logistics Solutions Limited’ pursuant to a Shareholders’ resolution dated June 11, 2024 and a fresh certificate of incorporation dated June 19, 2024 was issued by the Registrar of Companies.
Zinka Logistics Solution is India’s largest digital platform for truck operators. India’s growing economy needs the support of robust logistical capabilities and small and medium size truck operators are the backbone of logistics in the country. These truck operators are served through value chains which are unorganized and fragmented, making their operations inefficient. It is on a mission to digitally empower India’s truck operators, helping them manage their business and grow their income. Using its platform, its customers (primarily comprising truck operators) digitally manage payments for tolling and fueling, monitor drivers and fleets using telematics, find loads on its marketplace and get access to financing for the purchase of used vehicles.
Truck operators use the BlackBuck mobile application (the BlackBuck App) for their diverse business needs. Its offerings solve critical problems for its customers and form an integral part of their daily lives. The needs of the trucking industry are very specific and the truck operator's demography in India is unique. It has built its offerings and distribution strategy specifically for these users and the industry, and this is the key underlying reason for the strong truck operator engagement on the BlackBuck App and the market share it possess. The company follows an omnichannel customer onboarding and servicing strategy, which is made specifically for the demography of its customer base. It has a digital-led marketing strategy which provides awareness of its solutions and brand to customers. Using a combination of an on-ground sales force, channel partners and tele sales it supports customers through their entire onboarding process.
Business area of the company
The company is India’s largest digital platform for truck operators. Using its platform, its customers (primarily comprising truck operators) digitally manage payments for tolling and fueling, monitor drivers and fleets using telematics (i.e., vehicle tracking and fuel monitoring solutions), find loads on its marketplace and get access to financing for the purchase of used vehicles.
Awards, accreditations and recognitions
- 2018: Zee Business Company of the Year (Logistics).
- 2018: CNBC TV18 Young Turk Start-up of the year.
- 2019: Frost and Sullivan Indian Long-Haul Freight Brokerage Industry Entrepreneurial Company of the Year.
- 2020: Venture Capital Deal of the year awarded by Mint.
- 2022: Tech Circle / Mint Digital business Transformation Award in the category of Good Business for Social Impact.
- 2022: Certified as a ‘Great Place to Work’ by ET.
- 2023: ET Top 50 Companies with Great Managers.
History and milestones
- 2015: Incorporation of the company.
- 2015: First Institutional fund raise led by Accel India IV (Mauritius) Limited.
- 2023: Received NBFC license for subsidiary BlackBuck Finserve Private Limited.
- 2024: Crossed Rs 200 crore in revenue.