Clay Craft India was originally formed as a Private Limited Company under Companies Act, 1956 in the name and style of ‘Clay Craft India Private Limited’ on October 31, 1988. Subsequently, pursuant to special resolution passed by the shareholders at the Extra Ordinary General Meeting, held on June 26, 2025 the company converted into a Public Limited company and the name of the company was changed from ‘Clay Craft India Private Limited’ to ‘Clay Craft India Limited’ on July 15, 2025. The company is a manufacturer and distributor of ceramic tableware products in India, engaged in the design, development, production and sale of a wide range of ceramic tableware including dinner sets, tea and coffee serving sets, mugs, tumblers, platters, bowls, and table top accessories. Its product portfolio addresses the diverse requirements of retail consumers, institutional buyers, and the hospitality industry. It markets its products under its in-house brands, Clay Craft and JCPL, in addition to its proprietary brands, it has entered into arrangements with various customers for whom it undertakes design, development, and manufacturing activities.

It also offers customized ceramic solutions for corporate and institutional clients based on specific requirements and have developed a product range for the HoReCa (Hotel, Restaurant, and Catering) segment to meet the operational needs of the industry. Its capability to serve both broad-based and specialized demand segments, supported by its design and manufacturing infrastructure, enables it to operate across domestic and select international markets. It offers thousands stock keeping units (SKUs) across various product categories under different brands. 

It primarily operates on a business-to-business (B2B) model, supplying the majority of its products through its own distribution network, large format retail chains and using different retail channels. It is committed to offering quality ceramic tableware at competitive prices and aims to foster long-term relationships with customers by adhering to industry standards and meeting specific business requirements. Its distribution network includes hundreds of distributors across major states and union territories in India, supported by a dedicated sales and marketing team of several personnel. Over the years, it has developed and maintained long-standing relationships with its distributors, large format retail chains and retailers, which has contributed to consistent market access and customer loyalty. 

Business area of the company

The company is engaged in manufacturing and dealing of wide range of Ceramic Tableware products such as dinner sets, tea sets, mugs, and other table top items for both household and hospitality use. 

Products of the company

• Dinnerware
• Mugs
• Platters & accessories
• Tea & coffee service sets
• Others

Awards and recognitions

• 2005: Received bronze Medal at the World Expo, awarded by the Federation of European Screen-Printing Associations (FESPA).
• 2007: Gold Medal at the World Expo, awarded by the Federation of European Screen-Printing Associations (FESPA).
• 2007 Received silver Medal at the World Expo, awarded by the Federation of European Screen-Printing Associations (FESPA). 
• 2008 Received 12th Madan Gopal Bhagat Award, for contribution in the field of Pottery & Allied industries presented at the Annual Function of the All-India Pottery Manufacturers Association.
• 2009: Bronze Medal at India Expo 2009, awarded by the Federation of European Screen-Printing Associations (FESPA). 
• 2009: Silver Medal at India Expo 2009, awarded by the Federation of European Screen-Printing Associations (FESPA). 
• 2012: Late Shri Sardar Pratap Singh Memorial Award, presented at the Annual Meet of the Indian Ceramic Society.
• 2016: Star Retailer Award at the 11th Award of Excellence in Retailing, presented by Star India.
• 2020: Silver Medal for Excellence in the F&B Equipment Sector, awarded at the International Food & Hospitality Fair - AAHAR.
• 2020: Superbrand Award by Superbrand India.
• 2021: Responsible Recycler Award, presented by Greenscape - RIICO.
• 2022: Times Power Icons Award, presented by Times India.
• 2024: Certificate of Appreciation, awarded by HP GAS.

History and milestones

• 1988: Incorporation of the company in the name of ‘Clay Craft India Private Limited’.
• 2014: Acquired rights to the brand ‘JCPL’.
• 2017: Launched a TV advertisement campaign.
• 2022: Commenced production at its second manufacturing facility at Manda spanning 72,000 sq. mtr. 
• 2025: Eklingji Industries Private Limited merged with the company i.e. Clay Craft India Private Limited pursuant to NCLT order dated May 23, 2025.
• 2025: Pursuant to the amalgamation with Eklingji Industries Private Limited vide a NCLT order dated May 23, 2025, Crown Craft India Private Limited became its associate company. 
• 2025: Conversion of the company from Private Limited to Public Limited.
• 2025: Crown Craft India Private Limited ceased to be its associate company following an increase in its paid-up capital.
• 2026: Started Construction of new manufacturing facility at Manda, Rajasthan.