Cash UR Drive Marketing Limited was incorporated as a Private Limited Company under the Companies Act, 1956 in the name and style of ‘Cash Ur Drive Marketing Private Limited’ issued by the Registrar of Companies, Punjab, Himachal Pradesh, and Chandigarh dated July 06, 2009. Further, the company was converted into a Public Limited Company in pursuance of a special resolution passed by the members of the company at the Extra-Ordinary General Meeting held on November 04, 2023 and the name of the company changed from ‘Cash Ur Drive Marketing Private Limited’ to ‘Cash Ur Drive Marketing Limited’ & Registrar of Companies, Chandigarh issued a new certificate of incorporation consequent upon conversion dated December 01, 2023.
The company is an Out of Home (OOH) advertising company offering a diverse range of advertising solutions including Transit Media, Outdoor Media, Print Media and Digital Media Services, tailored to help its clients effectively reach their target audience. Initially, its focus was on advertising through commercial vehicles, such as cab advertising. As it expanded, it broadened its service offerings to include bus branding, auto hood advertising, billboard campaigns, and other outdoor media solutions. Further, to capitalize on the growth of the Electric Vehicle Industry, it started doing advertisements on EV Vehicles and EV charging and battery swapping stations.
Its streamlined process ensures timely publication or placement of advertisements, enabling its clients to effectively reach their target audience. It offers end-to-end services which includes assisting clients in selecting suitable advertising channels within their budget and regional preferences, designing advertisements, managing negotiations and bookings of ad-space with chosen media agencies and also acting as intermediaries connecting clients with relevant media outlets.
Business area of the company
The company is engaged in advertising, selling of space for advertisement in print media and others, and public relation business. The company is an OOH advertising company offering a diverse range of advertising solutions.
Services of the company
- Transit media
- Outdoor advertising
- Print media
- Digital media advertising
History and milestones
- 2009: Incorporation of company.
- 2023: Alteration of Name clause of Memorandum of Association and subsequently the company was converted from Private Limited Company into Public Company.