The company was originally incorporated as ‘Greenchef Appliances Limited’ under the provisions of the Companies Act, 1956 vide Certificate of Incorporation dated June 18, 2010 bearing registration No. 054118 issued by Registrar of Companies, Karnataka.
The company is engaged in the business of manufacturing and marketing of wide range of kitchen appliances under the brand name of Greenchef. Its kitchen appliances include wide range of solutions comprising of Gas Stoves, Pressure Cookers, Mixer Grinders, Wet Grinders, Electric Rice Cooker, Induction Cooktops, Non-stick Cookwares like: Tawa, Fry Pan, Kadai, Biriyani Pot, Tadka Pan, Paniyarakkal, Appamchetty etc, Kettles, Hose Pipes, Gas Cylinder Trolley and Spin Mop. Further the company is also engaged in marketing of appliances like: Chimney, Stainless Steel Utensils, Blenders, Vegetable Chopper, Silicon Gasket, Water Bottles, Fans, Iron etc. It also trade in other appliances including (i) Chimney, (ii) HOB Gas Stoves, (iii) Iron (iv) Stainless steel utensils, (v) Blenders, (vi) Vegetable Chopper, (vii) Water Bottles, (viii) Silicon Gasket etc vide distributors and dealers across India. These products are also sold on online platforms like Flipkart India, Jiomart, Bigbasket and Amazon Seller Services. Its range of products are offered at different pricing points to meet diverse customer requirements.
It manufactures the majority of core products like: railing pipe, mixing tube, brass burner, pan support etc required in Gas Stoves, weight valve and vent tube required in pressure cookers, mixi motor and jars required in Mixer Grinders etc. This enables it to control and monitor the quality and costs of these products. For certain product categories and sub-categories, it engages in sourcing from third party manufacturers both domestically and from outside India. For sourced products, it has a dedicated team to undertake inspection and ensure that such products are built to suit it specifications in terms of design and quality. It also provide after sales services in relation to its products. These services include repairs and maintenance of sold goods and installation Services. Its service charges vary from type of services (In warranty, out - of warranty), place of service (Home service, dealer location service) and on the nature or type of the product. The service charges depend on the type of product and services availed by the customers.
Business area of the company
The company is engaged in the business of manufacturing and marketing of wide range of kitchen appliances under the brand name of Greenchef. Further the company is also engaged in marketing of appliances like: Chimney, Stainless Steel Utensils, Blenders, Vegetable Chopper, Silicon Gasket, Water Bottles, Fans, Iron etc.
Products of the company
- Gas stoves
- Pressure cooker
- Mixer grinder
- Wet grinder
- Electric rice cooker
- Induction cooktop
- Non-stick cookwares
- Kettle
- Hose pipe, gas cylinder trolley, spin mop
History and milestone
- 2010: Incorporation of the company as ‘Greenchef Appliances Limited’ under the provisions of the Companies Act, 1956.
- 2013: Commenced trading in kitchen appliances.
- 2015: Commenced manufacturing of Kitchen Appliances at its Factory Unit 1 situated at Peenya Industrial Area.
- 2018: Commenced manufacturing of Gas stoves at its Factory situated at Parwanoo, Himachal Pradesh.
- 2019: Started Online marketing through e-commerce platforms.
- 2017-18: Crossed Turnover of Rs 125 crore.
- 2018-19: Crossed Turnover of Rs 250 crore.
- 2019-20: Received Award for Fastest Growing Brands in FY 19-20 for category Home and Kitchen Appliances by United Research Services.
- 2021: Received Award for Asia’s Most Trusted Brand in 2021 by International Brand Consulting Corporation, USA.
- 2021: Commenced manufacturing of Kitchen Appliances at Factory Unit 2 and 3 situated at Dabaspet, Banagalore.
- 2021: Initiated production of Kettles.
- 2022: Initiated production of Electric Rice Cooker.
- 2022: Received Award for India’s Best Brand of the year Awards 2022, Organized by Berkshire Media LLC, USA.
- 2022: Received Award for recognition of excellence for the Best Home & Kitchen Appliances Manufacturer by Karnataka Business Awards 2022.
- 2021-22: Crossed Turnover of Rs 300 crore.
- 2022-23: Obtained 6 new design registrations for its various products like: Knob for Stove, Gas Stove and Mixer Grinder.