Kohinoor Foods
KOHINOOR · FMCG > Consumer Food · Chairman: Jugal Kishore Arora Listing date: Feb. 8, 1995 · Employees: 122 · Faridabad · http://www.kohinoorfoods.in

Kohinoor Foods Ltd. embarked upon its journey in 1989. Since then it has been treating every milestone achieved as a stepping stone to go past another one. Today, in India and in over 60 countries, consumer's lives have been touched by not only some of the finest basmati rice brands, but also a wide assortment of food products that includes Basmati Rice, Wheat Flour, Ready to Eat Curries & Meals, Simmer Sauces, Cooking Pastes to Spices, Seasonings and Frozen Food. We have further expanded our product basket to Pure Ghee, Paneer (Indian Cottage Cheese), Ready Mixes, Namkeens & Sweets. It’s a feat that Kohinoor Foods Ltd. pulled off by spreading the authentic India flavour across the globe. Thereby becoming a well-known food giant with one of the most powerful brand in its stable – “Kohinoor”.

At present, the company’s offerings are preferred by connoisseurs across the globe - from the USA, Canada, Australia, New Zealand and the UK to the Middle East and South East Asian countries. And they adorn the shelves of reputed retail chains like Booker Cash n Carry, TESCO, Sainsbury’s, ASDA, Morrisons in UK, Krogers, Costco, BJs & Whole Foods in the US, Wal-Mart in Canada, Kobe Bussan in Japan, Coles in Australia, Woolworths & Foodstuff in New Zealand, Mustafa in Singapore, Parknshop in Hong Kong, Shoprite in South Africa and Carrefour, Geant, Lulu, Tamimi & Panda in Middle East. To be a globally competitive organisation, Kohinoor Foods Ltd. has strategic bases in the US, the UK and the Middle East. The company has two 100% fully owned subsidiaries - Kohinoor Foods Inc., operating from New Jersey, USA that looks after the North American and Canadian markets, and Indo European Foods Limited, in the UK with headquarters in London, that looks after besides UK, the European markets. The joint-venture company Al Dahra Kohinoor LLC operating from Dubai, UAE takes care of the markets in the Middle East.

Kohinoor Foods has many firsts to its credits such as being the first company to introduce one and five kg packs in the rice category; to advertise rice in the Indian market and automated packaging machines and color Z series Sortex machines to the country.

The company has received certificate from Guinness Book of World Records for making World's Largest Biryani.

The company has its presence in major retail chains like Wal-Mart, Reliance, Big Bazaar, Spencer's, Hypercity, More, ASDA in the UK, Costco in Canada, Coles & Woolworths in Australia, Whole Foods in the US and many more.

In 2011 the company formed a joint Venture with McCormick & Co.

Overseas Operations

In the US, Kohinoor Foods has a whiolly-owned subsidiary SOL Inc, which overlooks its operations in the US and Canadian markets.

Indo European Foods is a subsidiary headquartered at in London looks after the European market.

The company has entered into a joint venture company Rich Rice Raisers Factory LLC that operates from Dubai and caters to the needs of the markets in the Middle East.

Products

Basmati Rice- The company produces range of basmati rice and markets it under the brands -- Kohinoor, Trophy, Nawab and Charminar.

Other products- The company manufactures a range of ready-to-eat curries, ready-to-eat meals, cooking pastes, cook-in sauces, spices and seasonings and frozen Indian breads and snacks. This segment accounts for Rs 50 crore of its turnover,