The company was incorporated as Magson Retail And Distribution Pvt. Ltd. under the provisions of Companies Act, 2013 with the Registrar of Companies, Ahmedabad and the certificate of incorporation was issued by the Registrar of Companies at Ahmedabad. The company was converted into a public limited company pursuant to a special resolution passed by Its Shareholders on September 30, 2022 and the name of the company was changed to ‘Magson Retail And Distribution Limited’. Consequently, a fresh certificate of incorporation consequent upon change of name upon conversion into public company was issued by the ROC on December 20, 2022.
The company is engaged in the retail and Distribution business of gourmet, frozen food and speciality foods. Company has its corporate office located in Ahmedabad, Gujarat. It has also has a presence on e-commerce and online shopping, It has developed an e-commerce mobile app available both for Apple and Android users. With the help mobile application customers can order online and get the products delivered. Mobile application also helps sending regular updates to customers and built customer relations.
In December 2021 It launched Rf Gourmet its own brand having a range of premium products such as French Fries, Fiery Fries, Chilli Garlic Potato Shots, Delhi Aloo Tikki, Veggie Burger Tikki, Chunky Fries, Eggs and a range of Chicken Seekh Kababs. All its products in this brand are sourced from top vendors ensuring premium quality and then are packed marketed by Magson under this Brand. All the products under this brand are introduced after analysing the prevailing market gap and increasing demand for its products. Under expansion plan it will be doing packing of RF Gourmet product in its godown as part of backward integration. The said strategy of Backward Integration will help it in increasing its margins from distribution business and in long run it will help it to develop core competence.
Business area of the company
The company is engaged in the retail and Distribution business of gourmet, frozen food and speciality foods.
Products of the company
- Frozen food vegetarian and non-vegetarian
- Premium cheese and dairy products
- Exotic vegetables and fruits
- Ambient products
- Imported/ luxury chocolates
- Imported packed products
Awards, accreditations or recognitions
- 2017: Coca Cola Golden Spoon Awards 2017 for retailer of the year (imported & gourmet foods) published in Ahmedabad times in February 2017.
- 2018: Times network award for marketing excellence 2018 in imported & gourmet foods category.
- 2018: ET now global awards for retail excellence 2018 for retailer of the year (imported & gourmet foods).
- 2019: Gujarat Brand Leadership Awards 2019 for Brand Excellence in Retail Sector.
- 2019: Coca Cola Golden Spoon Awards 2019 for Images Most Admired Food & Grocery Retailer of the Year.
- 2020: The Times of India Emerging Icons of Gujarat 2020. Published In Emerging Icons Of Gujarat In February 2020.
- 2020: MYFM LEADERSHIP Award 2020 for Excellence in Gourmet Food in February 2020.
- 2020: Coca Cola Golden Spoon Awards 2020 For Images Most Admired speciality Store of The Year Published in PROGRESSIVE GROCER in February 2021.
- 2021: Times Icons of Vadodara 2021 in the Category Gourmet Food Chain Published In The Times of India, Vadodara In February 2021.
- 2021: Times Icons of Surat 20-2021 in the Category Excellence in Gourmet Food Chain Published in THE TIMES OF INDIA, SURAT in March 2021.
- 2021: MagSon Udaipur store launch article published in PROGRESSIVE GROCER in April 2021.
- 2021: MagSon Journey Article Published in INDIA FORBES in April 2021.
- 2021: TIMES REALTY & RETAIL ICONS -2021, AHMEDABAD in September, 2021.
- 2022: Coca Cola Golden Spoon Awards 2022. In the category Most Admired in Food & Grocery Retailers Published in the PROGRESIVE GROCER in April 2022.
- 2022: images food & grocery retail icons of India for outstanding and creative achievers in Grocery Retail 2022. Published in the PROGRESIVE GROCER in April 2022.
- 2022: Retail of The Year 2022 in the Gourmet Food category at Gujarat Brand Leadership Awards in August 2022.