C.E. Info systems is a data and technology products and platforms company, offering proprietary digital maps as a service (MaaS), software as a service (SaaS) and platform as a service (PaaS). It is India’s leading provider of advanced digital maps, geospatial software and location-based IoT technologies. Having pioneered digital mapping in India in 1995, it has earned its market leadership position in this industry and built a strong moat by capitalizing on its early mover advantage, developing proprietary and integrated technologies, full stack product offerings, continuous innovation and robust sustainable business model.  The company provides products, platforms, application programming interfaces (APIs) and solutions across a range of digital map data, software and IoT for the Indian market under the ‘MapmyIndia’ brand, and for the international market under the ‘Mappls’ brand.

The company derived majority of its revenue from B2B and B2B2C enterprise customers. Its business model is to charge its customers fees per period on a per vehicle, per asset, per transaction, per use case or per user basis, as applicable. Its arrangements with automotive OEMs typically envisage payments on a per vehicle basis for the contract period and top-up payments for internet services as subscription charges. For C&E customers, payments are typically received on a per geospatial transaction (or API query) basis, i.e. when the feature requiring geospatial element is used by an end consumer, for instance, a search result for the nearest service centre or merchant. It charge on a fixed price per term on a per use case basis, when the geospatial queries are not specified or known to it. For its Move IoT devices, payments are typically received for the sale of devices and subscription fees which are periodic in nature.

Business area of the company

The company is a data and technology products and platforms company, offering proprietary digital maps as a service (MaaS), software as a service (SaaS) and platform as a service (PaaS). It is India’s leading provider of advanced digital maps, geospatial software and location-based IoT technologies.

Awards and accreditations

• 2004: The Company was declared as a showcase company for the ‘IT Innovation in India’ by NASSCOM
• 2008: The Company was awarded the ‘Geospatial Product of the Year’ for its product, ‘MapymyIndia Navigator’ at the Indian Geospatial Awards 2008 by Geospatial Today.
• 2009: The Company was recognised as nominee for ‘Gender Inclusivity Awards 2009’ in ‘Corporate Awards for Excellence in Gender Inclusivity 2009’ by NASSCOM.
• 2011: The Company was awarded the ‘Most Innovative Mobile Application of the Year’ in India IT & Telecom Excellence Awards by Frost & Sullivan.
• 2012: The Company was declared as the ‘Most Popular Geospatial Data Portal in India - mapmyindia.com’ at the Indian Geospatial Forum, 2012 held at Gurugram, India.
• 2014: The Company was awarded the ‘Hall of Fame 2014’ in recognition of entrepreneurial zeal, growth and excellence’ by Inc. India.
• 2017: The Company was awarded the ‘India’s Most Trusted Company 2017’ in the category of India’s Most Trusted Navigation & Mapping Solutions Company by International Brand Consulting Corporation, USA.
• 2018: The Company was awarded the News18 award for “Viewer’s Choice Brand for Driving vehicle Safety” at the Tech and Auto Awards 2018.
• 2020: The company was awarded the first place in the Others category under the Digital India AatmaNirbhar Bharat App Innovation Challenge by MyGov for MapmyIndia Move: Maps Navigation & Tracking.
• 2020: The company’s technology division performed benchmark appraisal and achieved CMMI V2.0 Maturity Level 3 certification by IQI Consulting Services Private Limited.

Major events and milestones

• 1995: Incorporation of Company.
• 1995: Built India’s digital maps.
• 2004: Launched India’s internet mapping portal and internet mapping technologies.
• 2007: Launched pan-India GPS navigation system.
• 2007: Series A Investors invested an aggregate amount of Rs 56.76 million in the Company.
• 2007: Series B Investor invested an aggregate amount of Rs 106.97 million in the Company.
• 2008: Qualcomm (Series C Investor) invested an aggregate amount of Rs 235.61 million in the Company.
• 2008: Series A Investors further invested an aggregate amount of Rs 93.74 million in the Company.
• 2008: Series B Investor further invested an aggregate amount of Rs 94.52 million in the Company.
• 2011: Zenrin (Series D Investor) invested an aggregate amount of Rs 723.99 million in the Company.
• 2011: Launched IoT (GPS-based telematics) platform.
• 2015: Flipkart (Series E Investor) invested an aggregate amount of Rs 97.59 million in the Company.
• 2015: Launched map and location API platform for developers.
• 2016: The Company started building transportation, logistics and workforce automation platforms.
• 2017: The Company started building AI-powered 4D HD Digital Map Twin of the Real World.
• 2017: Launched nation-wide unique digital address and location, eLoc.
• 2019: Launched geospatial analytics and GIS platform.
• 2019: Launched N-CASE mobility suite for digital vehicle transformation.
• 2021: Entered into a MoU with the Department of Space, Government of India for exchange of select geospatial services and APIs.
• 2021: Integrated with the GoI’s Co-WIN app for providing real time maps for COVID-19 related information such as tracking of vaccine centres.