Maxposure was incorporated on August 17, 2006 as ‘Maxposure Media Group India Private Limited’, a private limited company under the Companies Act, 1956, pursuant to a certificate of incorporation dated August 17, 2006 issued by the Registrar of Companies, National Capital Territory of Delhi and Haryana. Subsequently, pursuant to a resolution passed by the Board of Directors in their meeting held on August 26, 2023 and by the Shareholders in their EGM held on October 9, 2023, the name of the Company was changed to ‘Maxposure Private Limited’ and a fresh certificate of incorporation dated October 26, 2023 was issued by the Registrar of Companies, Delhi and Haryana at Delhi. Further, the Company was converted into a public limited company pursuant to a resolution passed by the Board of Directors in their meeting held on October 26, 2023 and by its Shareholders at an extraordinary general meeting held on October 27, 2023 and a fresh certificate of incorporation dated November 3, 2023 was issued by the Registrar of Companies, Delhi and Haryana at Delhi and consequently the name of the company was changed to ‘Maxposure Limited’.

Maxposure is a diverse new-age media and entertainment company offering 360-degree services across multiple distribution platforms. Specialising in customised solutions, the house of Maxposure stands on four pillars: Inflight Entertainment, Content Marketing, Technology and Advertising. Providing one-stop solutions for all inflight entertainment needs of an airline as per the latest market trends to enhance customer experience on board. It specializes in curating, sourcing, licensing and adapting content; tailor made for any airline as per its norms and requirement in-flight entertainment systems. The company has a longstanding working relationship with major content owners, studios and production houses of the world along with leading original equipment manufacturers of airlines. The Mumbai-based lab facility of Company provides an array of services, including custom edits, metadata creation, duplication, audio enhancement to encoding/transcoding in any format for any system and post-production services (like vpas, prams, boarding music, safety/boarding video).

With content at its heart, the company builds creative stories around brands to enhance their ROI. Working across online and offline platforms, the company’s expertise includes strategizing, building compelling conversations to increase a brand’s influence and reach the desired target audience. It has created and managed successful digital campaigns for various brands (private and government) and worked with large budgets to drive the best reach and engagement for its clients. In its efforts to increasing market size for its Inflight Entertainment business & enhancing its offerings to its content marketing clients, the company has invested in developing two technology products: AeroHub & Smart Trip Planner.

Business area of the company

The company is engaged in offering media, entertainment and marketing solutions under the Inflight Entertainment, Content Marketing, Technology and Advertising segments. The company is also engaged in the business of trading of software’s and providing software consultancy services. The company is selling goods all over India and is also providing power sector consultancy in India.

Services of the company

• In-Flight entertainment
• Content marketing
• Advertising
• Technology

Awards and accreditations

• 2011: It’s Promoter and Managing Director was awarded with the title of ‘Young Entrepreneur of the Year 2011’ at the Asia Pacific Entrepreneurship Awards 2011.
• 2014: The Company was declared as the winner of the bronze award for its Mercedes-Benz and Spiceroute publications under various categories by Association of Business Communicators of India (ABCI).
• 2014: The Company was declared as the winner of the gold award for its India Perspective and Shubh Yatra publications under various categories by Association of Business Communicators of India (ABCI).
• 2014: The Company was declared as the winner of the silver award for its Citywalker, Mercedes-Benz and Shubh Yatra publications under various categories by Association of Business Communicators of India (ABCI).
• 2015: The Company was declared as the winner of the bronze award for its publications, namely Rail Bandhu and Mercedes-Benz under the headlines and photography categories, respectively by Association of Business Communicators of India (ABCI).
• 2015: The Company was declared as the winner of the silver award for its Rail Bandhu publication under the features (language) category by Association of Business Communicators of India (ABCI).
• 2016: The Company won awards for the following publications in the 56th Annual Awards Nite of the Association of Business Communicators of India (ABCI): (i) Citywalker; (ii) Mercedes Benz; (iii) India Perspectives; (iv) Shubh Yatra; (v) Flyafrica.com; and (vi) Spiceroute, under various categories.
• 2016: The Company won awards for the following publications in the 56th Annual Awards Nite of the Association of Business Communicators of India (ABCI): (i) Mercedes-Benz; (ii) City Walker; (iii) Rail Bandhu; and (iv) Shubhyatra, under various categories.
• 2017: The Company was declared as the bronze winner in the category of automotive industry for its ‘Audi Magazine India’ publication for Audi India in the 2017 Pearl Awards.
• 2017: The Company was declared as the bronze winner of the 2017 Galaxy Awards for its ‘Nomadic Rhythm’ publication for the Oberoi Group of Hotels & Resorts in the 28th Annual International Competition.
• 2018: The Company was declared as the bronze winner of the 2018 Galaxy Awards for its ‘Nawras’ publication for Air Arabia in the 29th Annual International Competition.
• 2018: The Company was declared as the Gold winner of the 2018 Galaxy Awards for its ‘Air-Vistara Inflight Magazine’ publication for Vistara (TATA-SIA JV) in the 29th Annual International Competition.
• 2018: The Company was honoured with the 2018 Galaxy Award for its ‘Air-Vistara Inflight Magazine’ publication for Vistara (TATA-SIA JV) in the 29th Annual International Competition.
• 2018: The Company was honoured with the 2018 Galaxy Award for its ‘Shubh Yatra’ publication for Air India in the 29th Annual International Competition.
• 2018: The Company won an award in the 26th Annual North American Travel Journalists Association (NATJA) Awards Competition in the following categories: (i) Silver award in the Luxury Resort & Travel category for Escape to Africa by Andrew Sessa in The Oberoi Group Magazine; (ii) Silver award in the Photography: Cover Photo, Illustration -Print or Online category for ‘Cover Photo for December 2016 Issue’ in Shubh Yatra; (ii) Finalist in the Lifestyle - Print category for ‘Cinderella in Vienna’ by Becca Hensley in Shubh Yatra.

History and milestones 

• 2006: The Company is incorporated with the launch of premium lifestyle and popular publication.
• 2008 - 2009: The Company continued its multi-pronged growth in the Indian market, by executing a timebound license agreements for popular international titles like ‘UK-based FHM’ and Italy-based ‘Estetica’ in India. The Company, pursuant to the said agreements promoted licensed work and material in India, whose rights were owned by FHM and Estetica.
• 2009: The Company entered the in-flight publishing space with SpiceJet.
• 2010: The Company was appointed as a publication service provider by Mercedes-Benz India Private Limited to create exclusive lifestyle content for its magazine titled ‘Mercedes Magazine’ and for the website of the said magazine.
• 2010: The Company acquired licence from Meridith Corporation, an Amercian media conglomerate based out of Iowa, for publishing, promoting, sell and distributing a periodical magazine under the title Diabetic Living (including online electronic version on a promotional website) in India, Sri Lanka and Nepal.
• 2010 - 2013: The Company executed projects with prominent brands like ICICI Prudential Life Insurance Company Limited, Axis Bank, Daimler India, Ashok Leyland, Nissan, etc.
• 2011: The Company was acquired by Gruner + Jahr, a fully-owned subsidiary of Germany-based Bertelsmann Group, a leading media conglomerate.
• 2011: The Company won the tender of Air India Limited, for their in-flight magazine, after the amalgamation of Indian Airlines and Air India.
• 2013: The Company received the exclusive right to publish, sell and distribute French fashion magazine L’Officiel in India.
• 2013: The Company entered into an arrangement with DLF Utilities Limited for publication of a mall magazine for their shopping mall, DLF Promenade located in Vasant Kunj, New Delhi.
• 2014: The Company set up an events division equator and organised successful celebrity events with renowned guest-lists.
• 2014: The Company won the first Government of India project with Ministry of External Affairs for publication of ‘India Perspectives’, a bi-monthly periodical, along with undertaking translation in 14 Indian and foreign languages; for circulating among the Indian missions worldwide. 
• 2014: In a watershed move to strengthen its creative content businesses and make inroads into newage media, its Promoter bought back the Company from Gruner + Jahr.
• 2015: The Company with the intent of exiting consumer publishing, strengthened its foothold in corporate publishing with associations with Aditya Birla Group (for Pantaloons Fashion & Retail Limited), Landmark Group (for Lifestyle International Private Limited) and Fashion Design Council of India, for designing and publishing of their respective magazines.
• 2015: The Company received prestigious projects including Rail Bandhu, on-board magazine for premium trains of Indian Railway.
• 2015: The Company strategised and launched Vistara magazine, the debut inflight foray of Vistara Airline, a JV between Tata Group and Singapore Airlines
• 2015: The Company successfully executed work on two major coffee table publications with the Ministry of External Affairs to celebrate the ‘First international day of Yoga’ celebrated in the world and ‘India-Africa Shared Destiny’ for the India Africa Summit.
• 2016: The Company associated with Gulf Air, the national carrier of Bahrain and Air Arabia, a lowcost carrier out of Middle East. Pursuant to the said association, the services of the Company were engaged for inter alia, creation of editorial content for the in-flight magazines for the said airlines and for canvassing and sale of all advertisement space in the said magazines.
• 2017: The Company bagged projects for hospitality major Oberoi Group of Hotels and Wadia Group’s Go Air; and Tata-Air Asia for their respective publications.
• 2018: The Company was appointed as the agency for content creation and translation for Incredible India website and mobile application for Ministry of Tourism, to create content in 21 domestic and international languages, thereby establishing foothold in new-age content and digital marketing.
• 2018: The Company wins tender for Air India in-flight magazine, third time in a row.
• 2018: The Company established new vertical Cityscape, a destination video and guide series for airlines.
• 2018: The Company associated with IndiGo for the launch of Hello6E, in an innovative in-flight magazine format
• 2019: The Company received the mandate from Indian Hotels Company Limited to work on ‘Tajness - The IHCL Magazine’, an internal communication of Taj hotels.
• 2019: The Company established new vertical Cityscape, a destination video and guide series for airlines.
• 2019: Bagged Mercedes contract for the third time, taking its association to over a decade.
• 2019: The Company acquired patents of Inviseo Tray Table globally, to diversify its business in the in-flight advertising space.
• 2019: The Company to strengthen advertising reach in aviation industry, launched Aviation OOH, an innovative advertising solution for ambient media.
• 2020: The Company was awarded the contract to work with Uttarakhand Tourism Development Board for its digital platforms – website, social media, geo-tagged mobile application etc.
• 2020: The Company ventured into in-flight entertainment with clients like Air India.
• 2020: The Company invested in its technology division to develop technology products and platforms to compliment and expand service offerings in in-flight entertainment and content marketing businesses.
• 2020: The Company’s technology division starts development of a wireless media serve, AeroHub, which is designed for streaming HD quality content on-board aircraft.
• 2021: The Company established an ‘Aero Lab’ in Mumbai for production services, content integration and preparation of hard discs with content for uploading content on the aircrafts/IFE systems of an airline.
• 2021: The Company wins the key digital and social media account of Madhya Pradesh Tourism and IIT Madras, Chennai, by setting up its own team in Bhopal and Chennai, respectively.
• 2023: The Company was appointed as the agency for managing digital media and running the engagement campaign for Ekatma Dham, a prestigious project under the Government of Madhya Pradesh and expanding its team further in Bhopal.
• 2023: The Company’s technology division starts research and development on Smart Trip Planner, a user-friendly, real-time travel planning digital innovation.
• 2023: The Company has acquired Bluebird Advertisement Private Limited.