The company was originally incorporated as Madhya Pradesh Today Media Private Limited (Pradesh Today) on November 18, 2010 under the provisions of the Companies Act, 1956 in the State of Madhya Pradesh. Pradesh Today is also listed on National Stock Exchange Small & Medium Enterprises (SME) Emerging Stock Exchange platform with a Scrip Name: MPTODAY.
The company initiated a Hindi daily Newspaper in the year 2010 under this banner. Thereafter, it planned to re-launch this product on large scale. On April 5, 2011 this brand was inaugurated in a planned branding, promotional activities, long rally with public participation in the city of lakes. The company achieved its Break-Even within a period of one year.
Pradesh Today is the First Evening Daily Newspaper of the Madhya Pradesh State which is providing all its 12 pages colored and that too in an international size form of newspaper. It also introduced Morning Daily newspaper in the State of Madhya Pradesh; this is the only newspaper having both morning & evening editions simultaneously.
Business area of the company
The company is primarily engaged in print media. Accordingly, there is no other separate reportable segment.