Incorporated in March, 2007, the company ‘Panache Digilife Limited’ is engaged in Information and Communication Technology manufacturing, distribution and services. The company came into existence, with a goal to become a market leader in ‘white box’ segment (unbranded - assembled/ customized based computer systems) by maintaining low cost of production. The company started by acquiring the business of Vardhaman Computers, a proprietor concern of Nikit Rambhia, as a going concern through a Business Assignment Agreement dated April 5, 2007. Over the years the company has ventured into distribution of components and at present it is able to provide a varied range of IT infrastructure products and embedded solutions. The registered office of the company is situated at Mumbai and its manufacturing facility is situated at Daman. The company is promoted by Amit Rambhia and Nikit Rambhia, who have more than a decade of experience in information technology sector. With experience, backed by educational qualifications, it is the vision and dedication of its Promoters which has paved the growth path of the company.
The company is an ISO 9001:2008 certified company and has a diverse product basket comprising of thin clients, point of sales, digital signage, education solutions, healthcare embedded - PC, ATM Kiosk, etc. Recently, it has also added GPS Tracking Solutions and televisions to its product portfolio. Its business model is primarily a B2B model wherein it sells goods to parties who sells them to end users. Since it has such a diverse product offering, its end users also belong to different industrial sectors.
The company at present caters to both domestic and international markets. It has customers based out of Dubai, Iran, Riyadh, Sri Lanka, etc. To expand its operations, it has recently incorporated a subsidiary in Dubai which chall aid it in B2B e-commerce market place. The company is also Local Device Partner (L-OEM or Named Partner) for Microsoft and also has a Microsoft License Agreement. It is authorized to procure Windows, Server & Office Licenses directly from Microsoft. It can sell its devices under the brand Name ‘Panache’ with Windows OS, Windows Server & Office Licenses preloaded. It has been promoting brand Panache products since 2008.
Business area of the company
The company is a turnkey manufacturer with the ability to bring customer’s original concept and ideas into series production. It works with individual and companies at all stages of design and manufacture, from the stage of conceptualisation to the point of completion, with such efforts so as to bring industry and commercial level products and services to consumers. The company is a customer oriented solution provider company with its offerings ranging across diverse hardware and embedded solutions.