UGRO Capital was incorporated as Chokhani Securities in 1993 and subsequently listed on the BSE in 1995. Shachindra Nath, the Executive Chairman and Managing Director, acquired the Company in July 2018, and the company was subsequently renamed and recapitalized as UGRO Capital Limited.

The company is a Data Tech Lending platform which solve the small business credit gap in India with the help of its formidable distribution reach and Data-tech approach. The company is backed by marquee Private Equity funds and family offices.

It is technology focused, small business lending platform. It is focused on addressing capital needs of small businesses by providing customized loan solutions. It strives to build a strong SME financing platform based on sectoral understanding supplemented by a fully integrated technology and analytics platform.

The company’s ability of Data Analytics and strong Technology architecture allows for customized sourcing platforms for each sourcing channel. GRO Plus module which has uberized intermediated sourcing, GRO Chain, a supply chain financing platform with automated end to end approval and flow of invoices, GRO Xstream platform for co-lending, an upstream and downstream integration with fintechs and liability providers and GRO Xapplication to deliver embedded financing option to MSMEs.

The credit scoring model GRO Score (2.0) a statistical framework using AI / ML driven statistical model to risk rank customers is revolutionizing the MSME credit by providing on-tap financing like consumer financing in India UGRO has pioneered the ‘Lending as a Service’ (LaaS) model in India and has effectively operationalized Co-lending relationship with various Large Public Sector Banks and large NBFCs and built a sizeable LaaS book of more than 15% of its AUM through the GRO Xstream platform.

Business area of the company

The company is engaged in the business of lending and primarily deals in financing MSME sector with focus on Healthcare, Education, Chemicals, Food Processing/FMCG, Hospitality, Electrical Equipment & Components, Auto Components and Light Engineering segments.

Loan products

• Business Loans- Secured 
• Business Loans- Unsecured 
• Plant & Machinery Loan 
• Supply Chain Finance 
• GRO X

Awards and recognition

Financial Year 2019-20

• India NBFC Summit Awards by Perfios 2019 Category: Rising Star of The Year
• Companies & Education Awards Category: The Most 2019 Trusted Company, Emerging NBFC
• World BFSI Congress Awards by ET NOW Categories: Financial Services, FinTech & Loan
• The Finnoviti Award 2020 by Banking Frontiers, partnered by Deloitte Category: Business Model-Innovation
• 4th Edition of IGBL Awards 2018-19 Category: India's Greatest Leader 2018-19
• 4th Edition of IGBL Awards 2018-19 Category: India's Greatest Brand 2018-19

Financial Year 2020-21

• Top 5 Digital Lending Companies for MSMEs recognised by BW Disrupt
• ET Best BFSI Brand of the Year Award for FinTech Category
• Best MSME Lending Company by World Leadership Congress & Awards
• Best Use of Data Science in Lending by World Leadership Congress & Awards
• Top 5 Fintech MSME Lending Companies recognised by IBS Intelligence
• Quick Loan Approval Award by National Awards for Excellence in Financial Services Marketing
• Best Lending Tech of the Year Award by National Awards for Excellence in Financial Services Marketing
• Best Tech Platform Award by The Internet Entrepreneur Awards (Fintech)

Financial Year 2021-22

• Rising star SME finance company of the year 2022 presented by Expleo
• Best use of data and analytics lending finance company 2022 presented by Expleo
• Best use of data science in lending 2021 presented by World Leadership Awards
• Best use of data analytics 2021 presented by BFSI Excellence Awards
• One of the best BFSI brands 2021 presented by The Economic Times
• Best mobile app initiative 2021 presented by DNA (Distinguished NBFC Awards).