Westlife Foodworld (WFL), formerly known as Westlife Development (WDL), focuses on setting up and operating Quick Service Restaurants (QSR) in India through its subsidiary Hardcastle Restaurants (HRPL). The company operates a chain of McDonald’s restaurants in West and South India having a master franchisee relationship with McDonald’s Corporation USA. The company is backed by McDonald’s, a globally recognised brand known for its heritage, affordability, accessibility, quality, and trust. The company builds credibility through nutritious, hygienic menu offerings that reflect its customers’ values and prioritise their well-being. It also supports the broader community, including customers, crew, farmers, franchisees, suppliers, and underserved groups.

HRPL is a McDonald’s franchisee with rights to own and operate McDonald’s restaurants in India’s West and South markets. HRPL has been a franchisee in the region since its inception in 1996. McDonald’s operates through various formats and brand extensions including standalone restaurants, drive- thrus, McCafe, 24×7, McDelivery, McBreakfast and dessert kiosks. The menu features Burgers, Wraps, Hot and Cold Beverages besides a wide range of desserts. Majority of the McDonald’s restaurants feature an in-house McCafe. The pillars of the McDonald’s system – Quality, Service, Cleanliness and Value – are evident at each of the restaurants that HRPL operates.

Business area of the company 

Westlife Foodworld is a leading force in India’s rapidly expanding Quick Service Restaurant (QSR) landscape. It drives the McDonald’s brand across West and South India. Through its fully owned subsidiary, Hardcastle Restaurants (HRPL), the company holds the exclusive master franchise rights granted by McDonald’s Corporation USA, delivering world-class dining experiences and growth in key markets.

Awards and Recognition

2015

• WDL has been recognized for their contribution to the industry with several awards such as -‘Make In India’ Awards for excellence in the QSR category 2015. 
  
• The Economic Times Awards for excellence in Supply Chain & Logistics 2015, among the elite set of the 10 greatest value creators in India. 
  
• WDL was also awarded as one of Fortune India Next 500 companies in 2015.

2016

• Ranked 9th globally as the most valuable brand by Forbes’2016 Brand Ranking.
  
• Presented with the ‘Great Place to Work’ award for the best Company to Work For in the retail industry.

2018

• Ranked 11th globally as the most valuable brand as listed on Forbes’2018 Brand Ranking.

2019

• Recognized as one of the best brands in the QSR industry by The Economic Times – Brand Equity.
  
• Ranked as one of the top 30 companies by ‘Great Places to Work’ under the retail segment.

• Awarded the prestigious Great Place to Work Laureate Award as one of the top three companies for being in the top 100 list for ten consecutive years
• Named as one of India’s Top 50 Best Workplaces for Women 2022 by Great Place to Work

• Campaign EatQual Colours clinched four prestigious ‘Blue Elephants’ at the Kyoorius Awards under the ‘Commerce, Technology and Use of Media & Digital Platforms’ categories
• Won Double Gold at the esteemed ET BrandEquity Kaleido Awards 2024 for its campaign, EatQual Colours, in the categories of ‘Use of Digital PR’ and ‘Use of Storytelling’
• ‘Innovation in Tax Compliance’ Award by UBS Forums Pvt. Ltd.
• Best Quick Service Restaurant (QSR) Chain of the Year in Maharashtra & Goa at the Restaurant Awards 2024
• Recognised as one of India’s finest workplaces in the retail sector for 2024 by the esteemed Great Place to Work Institute (India)
• Won Silver at the 2023 edition of the ‘Effie Awards India’ in the category – ‘Positive Change Social Good - DE&I’
• Recognised as one of the ‘Best Workplaces for Women’ second time in a row by the Great Place to Work Institute
• Recognised among ‘India’s Best Companies to Work For’ by the prestigious Great Place to Work Institute (India)
• Recognised for ‘Brand Excellence’ at the Femina Power Brands 2022-23

• Smarties India Awards 2024
• SABRE South Asia Awards 2024
• Fulcrum Awards 2024
• IPRCCA Awards 2024
• Silver at the prestigious ‘Effie Awards India’ 2024
• Great Place to Work Certified (2024)
• Best Quick Service Restaurant (QSR) Chain of the Year in Maharashtra & Goa
• S&P Global Sustainability Rankings 2024
• India’s Top 100 Best Companies To Work For
• Best DevOps team delivering results - Dine with DevOps  2024
• LACP Vision Awards 2023/24

Milestones

2013

• Westlife Development opening of the 1st restaurant in Mysore by Hardcastle Restaurants Pvt. Ltd., Companys subsidiary Company.
  
• Opening of the 1st restaurant in Kochi by Hardcastle Restaurants Pvt. Ltd.
  
• Westlife Development - McCafe Launches In India.
  
• McDonald’s unveils its ‘Masaaledaar’ Grilled Burger -Westlife Development has splits its face value from Rs 10/- to 2/- 2014.
  
• New Store Launch at Nadiad - November 25th 2014.
  
• Westlife Development December 2014 New Store Launch at Mangalore.
  
• Westlife Development Has Launch New Store at Aurangabad,Belagavi.
  
• Westlife Development - McDonald's expands its McCafe footprint in India.
  
• Westlife Development - McDonald's launching first restaurant in Rajkot, Gujarat.

2015

• Westlife Development titled '’McDonald’s brings the Golden Arches to Hubli'’.
  
• Westlife Development Bengaluru First Stop on McCafe's Southward Journey in India - McDonald’s Announces Launch of 3 McCafe'.
  
• Westlife Development -McDonald's launching first McCafe in Kolhapur, Maharashtra.
  
• Westlife Development - McDonald’s opens its First Gold Standard Drive-Thru restaurant in Bharuch.
  
• Westlife Development - McDonald's opens its first outlet in Solapur.
  
• Westlife Development - McDonald's enters the state of Chhattisgarh with its first ever restaurant in Raipur.

2016

• Westlife Development launches new McDonald in AP.

2017-18

• McDonalds introduces McFizz drinks to beat the heat.
  
• McDonald’s India and Baahubali come together to walk the ramp for six talented designers.
  
• Westlife Development has announced the launch of its second restaurant in Goa.

2018-19

• McDonald’s Introduces Whole Wheat Buns.
  
• McDonald’s inaugurates its first restaurant in Kakinada.
• McDonald’s expands its footprint in Kerala with its first outlet in Thiruvananthapuram.

2020

• Westlife Development has resumed new store openings across its markets. The company has opened four new stores post March 2020 as it steadily continues to move towards pre-COVID levels of business.
  
• Hardcastle Restaurants (HRPL), a Master Franchisee for West & South India operations of McDonald’s restaurants and a subsidiary of the Westlife Development, has launched new packaging ‘EatQual’ designed for its specially abled customers.
  
• Westlife Development, the company that owns and operates McDonald’s restaurants in West and South India has elevated its already world-class safety and hygiene practices across its delivery, take-out, drive-thru and dine-in service platforms.
  
• Hardcastle Restaurants (HRPL), a Master Franchisee for West & South India operations of McDonald’s restaurants and a subsidiary of the Westlife Development, has launched a Contactless Delivery service to deliver happiness to the customers’ doorstep.
  
• Hardcastle Restaurants (HRPL), a Master Franchisee for West & South India operations of McDonald’s restaurants and a subsidiary of the Westlife Development, has partnered with online restaurant guide, food ordering and delivery platform Zomato for further expanding the availability and accessibility of McDelivery for the Northern and Eastern region.
  

• McDonald’s restaurants (West and South) roped in the popular film celebrity - Rashmika Mandanna, as its brand ambassador for its key advertising campaigns.
• McDonald’s restaurants unveiled a new range of indulgent gourmet burgers.
• McDonald’s partnered with leading FMCG Company ITC to add a differentiated fruit beverage, B Natural to the Happy Meal.
• Hardcastle Restaurants launched a special meal - ‘The Rashmika Meal’, in collaboration with Superstar Rashmika Mandanna to delight her fans on November 19, 2021. 

• McDonald’s restaurants opened its first restaurant in the ‘Steel City of Central India’ - Bhilai, Chhattisgarh.
• HRPL launched its first-ever All-Women crew Gold Standard Drive-Thru Restaurant in Ekta Nagar, Ahmedabad.

• Opened a record-breaking 41 stores in FY24, bringing the total store count to 397.
• McDonald's India partnered with the prestigious food technology research institute, CSIR-Central Food Technological Research Institute (CFTRI), under the central Ministry of Science & Technology, to launch the groundbreaking Multi-Millet Bun.

• Westlife Foodworld achieved score of 59 on the S&P Global Environmental, Social, and Governance (ESG) score and 57 on the S&P Global Corporate Sustainability Assessment (CSA) Score, both out of 100, in the prestigious S&P Global Corporate Sustainability Assessment.
• McDonald's India (West & South) taken another bold step forward in its journey of mindful indulgence by giving customers the power to personalize their protein intake like never before.

• Westlife Foodworld opened a new McDonald’s restaurant at L&T Next Premia Mall, Irrum Manzil, Hyderabad.