Page Industries is renowned for its commitment to building world-class brands and has established itself as a leader in the apparel and fashion industry. Founded in 1994 and subsequently listed on the stock exchanges, the company excels in delivering long-term sustainable value in the premium innerwear, athleisure, and swimwear segments. Committed to innovation, Page Industries develops products that exceed consumer expectations through superior quality, comfort, design, and service. Adhering to stringent global standards for sustainability, the company is engaged in high-quality apparel manufacturing and, through its strong capabilities in marketing, retail, distribution, and e-commerce, remains deeply invested across the value chain to build and nurture iconic brands.
The company is the exclusive licensee of Jockey International Inc. for the manufacture, distribution, and marketing of the JOCKEY brand in India, Sri Lanka, Bangladesh, Nepal, the Maldives, Bhutan, Oman, Qatar, Bahrain, Kuwait, the UAE, and Saudi Arabia. The company is also the exclusive licensee of Speedo International Ltd. for the manufacture, marketing, and distribution of the SPEEDO brand in India. Page Industries has strategically expanded its brand stores and operational footprint to serve both domestic and international markets.
JOCKEY is a globally renowned brand that has been setting benchmarks in the innerwear industry since its inception in 1876. With a relentless focus on innovation, JOCKEY continues to deliver products that combine world-class fashion, exceptional quality, and unmatched comfort. Since becoming part of Page Industries in 1994, the brand has successfully introduced its extensive range of innerwear products to the Indian market. Currently, JOCKEY is a trusted brand catering to the diverse needs of men, women, and children through a comprehensive product portfolio that embodies quality, comfort, and style.
Speedo, the world's leading swimwear brand, is passionate about life in and around the water. Page Industries is focused on strengthening Speedo's consumer connect and positioning it as the most sought-after swimwear brand in India. Speedo is committed to providing high-quality products while making its products and packaging more environmentally sustainable. Its products are designed using sustainable materials, including fabrics made from ECONYL and REPET yarns -innovative regenerated fibres that transform waste from fishing nets, manufacturing by-products, and plastic bottles into premium-quality nylon fabric.
Business area of the company
The company is engaged in the business of manufacturing garments. The company is the exclusive licensee for brands -Jockey and Speedo. Over the years, the company worked to grow both brands with the same commitment and consistency - building them not just as products, but as part of how people live.
Awards and Accolades
2009
- The Company has been awarded the International licensee of the year award by Jockey International Inc (USA)
2010
- The “Licensee of the Decade” award was granted to the Company by Jockey International Inc (USA) in 2010 in recognition of the Company’s record growth year after year, offering world class products and maintaining global quality standards across all operations.
2012
- The Company has received the award for the ‘Outstanding Advancement of the Jockey Global Image’ by Jockey International in 2012.
- It is matter of great pride that in recognition of the Company’s efforts, Business Standard has selected the company as the best performer in the SME Sector for 2012. The award was handed over to Sunder Genomal, Managing Director by the Honorable President of India.
2013
- The Company has been awarded the International licensee of the year award by Jockey International Inc (USA)
2015
- Brand Jockey has won the award for the Buzziest Brand in Apparel Fashion Accessories for 2015. This award has been given by the Advertising and Marketing fraternity through a voting panel of eminent personalities as well as advertising professionals and brand marketers.
- Sunder Genomal, Managing Director, received the award for INDIA’S BEST CEO (Textiles) 2015 during the fourth edition of the Business Today Best CEO Awards held in December 2015 at New Delhi.
- Pius Thomas, Executive Director – Finance has been chosen by an eminent Jury –Chaired by former RBI Deputy Governor Mr. Subir Gokarn – as the winner in the Sustained Wealth Creation Medium Category at the fifth Business Today- YES Bank Best CFO Awards in 2015.
- Jockey International has felicitated Page Industries Limited for ‘twenty years of service and dedication to the Jockey brand’ in 2015.
- The Company has been awarded by Jockey International for ‘the Outstanding Marketing of the Jockey brand’ in 2015.
- The Company has received the award for the ‘Outstanding Advancement of the Jockey Global Retail Image’ by Jockey International in 2015.
- The Company has received the award for the ‘Best % Wholesale Growth in 2013’ by Speedo International in 2015.
2016
- Pius Thomas, Executive Director – Finance had been chosen by an eminent Jury– as the winner in the “Sustained Wealth Creation”- Medium Category at the YES Bank Business World Best CFO Award 2016.
- The Company has received ‘Excellence in Advertising award 2016’ from Delhi Advertising club in the category Digital Media and Search marketing campaign.
- The Company has received ‘Creative ABBY Award 2016’ for Digital Search category for brand Jockey from Advertising Agencies Association of India.
- The Company has received ‘Best Global Marketing Campaign award 2016’ from Speedo International.
- The Company has received ‘Outstanding Growth & Expansion of Jockey Retail Stores’ award from Jockey International in 2016.
2017
- Sunder Genomal, Managing Director, was awarded “EY Entrepreneur of the year 2017” Award in the Consumer Products & Retail category. A distinguished nine-member jury led by Mr. Dilip Shanghvi, Managing Director, Sun Pharmaceuticals selected the winners from India.
- Sunder Genomal, Managing Director, featured in INDIA’S BEST CEOs’ list released by Business Today in January 2017. This renowned study was jointly conducted by Business Today and PwC.
2018
- Sunder Genomal, Managing Director, received “Economic Times Awards 2018 - Emerging Company of the Year” on behalf of Page Industries Ltd.
2019
- The Company has received an award from Debra Waller, Chairman of the Board & CEO of Jockey International, honouring 25 years of strong partnership.
2020-21
- The Company received the prestigious ‘ABKAOTS Dosokai’ Category award for Textile Industry for implementation of 5S initiatives in the Company.
- Hassan Unit Lab was granted in its very first attempt, the esteemed NABL Accreditation.
- The Company won four-star rating and received the CII EHS (SR) award for Unit 12 & 17. These units also won the Gold Rating by ABKOTS for SHE(Safety, Health and Environment).
2021-22
- The Organization received Best Blended Learning Program & Best Strategy for implementing Learning management System from Economic Times HR Awards
- The Company received “Leadership in Green Supply Chain award 2021” from ESG Risk Assessments and Insight.
- The Company received awards in the category of “Best Waste Management Company” and “Best Water Management Company” from CII for Eco-friendly waste management in unit 21.
- The Company received CII -SR EHS 2021-22 excellence award for its best practices and leadership commitment to Environment, Health, and Safety.
2022-23
- The organization was awarded with CLO of the year, Best L&D team of the year, Best Hybrid learning program awards from TISS LeapVault CLO Awards
- The Company was bestowed with the prestigious ‘Golden Peacock Environment Management Award’ for 2022, by the Awards Jury under the Chairmanship of Hon’ble Justice M. N. Venkatachaliah, former Chief Justice of India and former Chairman, National Human Rights Commission of India and National Commission for Constitution of India Reforms.
- The Company received the CII-SR EHS Excellence Award, for excellence in EHS practices. (Unit4: Golden award, Unit-1: Silver award and Units -14, 16, 19, 21 & 22 : Bronze award)
2023-24
- The Company was awarded with CLO of the year, Best L&D team of the year, Best Program for Sales Enablement and Best customer service training program awards from TISS LeapVault CLO Awards
- The Company was awarded the title of “Best Garment Industry” by the Karnataka Safety Institute, Department of Factories, Boilers, Industrial Safety, and Health, in association with the National Safety Council, Karnataka Chapter, in recognition of, and for practicing the best safety, health, environmental, and welfare initiatives in its manufacturing units.
2024-25
- The Company was awarded with the prestigious “Outstanding Performance (Gold 4 Star Trophy)” in the Workplace OHS&E Excellence Award category by the World Safety Organization (WSO), India, a well-reputed International professional association in safety.
Milestones
1880
- In 1876, Samuel Thrall Cooper founded S.T. Cooper & Sons, the predecessor of Jockey International, Inc. Samuel Cooper started his hosiery business in St. Joseph, Michigan to help lumberjacks who were suffering from their poor quality socks, laying Jockeys foundation for ‘Satisfying the Human Need for Comfort.’
- By 1878, S.T. Cooper & Sons was producing nearly 2,500 pairs of seamless stockings each day. Over the next 25 years, Cooper's sons (Charles, Henry and Willis) became skilled in the business. In 1897, they introduced the Black Cat brand of hosiery for men, women & children, and in 1898, the brothers moved the company and eventually moved the company into an ambitious new direction Men's Underwear.
1900
- In 1900, the brothers incorporated as the Cooper Underwear Company and began producing White Cat underwear.
- The new Cooper Underwear Company mill, which manufactured White Cat union suits, was completed in 1902. This location still serves as the longtime headquarters of Jockey International, Inc.
1910
- In 1912, the patented Cooper union suit, branded as the Kenosha Klosed Krotch, rose to the top of the underwear market and was sold faster than it could be produced.
- Cooper hired Joseph C. Leyendecker, illustrator for The Saturday Evening Post, to create the ‘Man on the Bag’ image a staple of the company's brand identity and a classic American advertising image.
1920
- 1920s Arthur Kneibler was hired by Cooper Underwear in 1928 to head its sales and marketing team.
- In 1929, the Cooper Underwear Company officially changed its name to Coopers, Inc. That year, Coopers' developed the Singleton, a new-style union suit with short legs and a sleeveless top and packaged them in cellophane bags - a first in the underwear trade and a huge selling point in modern self-service apparel stores.
1930
- In 1934, Arthur Kneibler received a post card from the French Riviera showing a man in a bikini style swimsuit. This simple postcard inspired the creation of the one and only Jockey brief.
- In 1935, Coopers began selling the Jockey short on a larger scale. The day of its debut, Chicago's popular Marshall Field & Company sold out its stock of 600 packages by noon and sold 12,000 more in the following weeks. The Jockey short became a national sensation.
- The Jockey9Y-Fronte brief was invented later that year and became Coopers most sought after item. The success of the Y-Front brief was followed with the design of the Jockey Midways Brief.
- Coopers signed its first international license agreement with the Canadian J.R. Moodie company in 1936. That same year, European export agents began placing orders for Coopers products. During the remaining century, licensee agreements were signed in Australia and throughout Europe, South America, Asia and Africa.
- At a retail convention in Chicago in 1938, Cooper's hosted one of the first Underwear Fashion Shows, featuring The Cellophane Wedding.
- A Coopers salesman in 1939 invented a ground-breaking countertop dispenser to organize sizes and styles of underwear.
1940
- 1940s To better symbolize the pride in the brand, Coopers commissioned well known sculptor and painter, Frank Hoffman, to produce the Jockey Boy.
- 1946 ushered in one of the company's most important merchandising tools endorsements from star athletes one of the first being home run king, Babe Ruth. In 1947, the Jockey brand name was stitched into the waistband of the underwear for the first time.
1950
- Coopers advertised in the first issue of Sports Illustrated magazine in 1954.
- In 1958, Coopers introduced Jockey Skants briefs, the company's first foray into fashion underwear. Coopers also purchased its first TV advertising, read live by Jack Parr on the Tonight Show.
1960
- Harry Wolf Sr., future owner of Jockey International, Inc., became President of Coopers in 1960.
- The Jockey Low Rise brief was born in 1961 and became a huge success in Europe. The Jockey Half-boy trademark was also introduced that year.
- Coopers introduced the Jockey Life Low Rise brief to the United States.
1970
- In 1971, Coopers, Inc. changed its name to Jockey Menswear, Inc., and then changed its name to Jockey International, Inc. in 1972.
- In 1972, Jockey International, Inc. established a new line called Trophy, fashions for the golf course, and by 1975, Jockey's Sportswear line accounted for one third of the company's sales.
- The Jockey Elancee collection was launched in 1976, beginning the company's longstanding leadership in the world of men's fashion underwear.
- In 1978 Donna Wolf Steigerwaldt, daughter of Harry Wolf Sr., took the helm at Jockey International, Inc. and ushered in a new golden age at the company
1980
- In 1982, Steigerwaldt introduced the enormously successful Jockey for Her. Jockey for Her hosiery was introduced in 1988.
1990
- Jockey developed the Life brand for Wal-Mart in 1996. Jockey launched the first generation of its Web site in 1997. The ‘Let'em Know You're Jockey' advertising campaign in Times Square coincided with the opening of a new showroom in New York's Fashion District in 1998.
- Jockey increased its retail capabilities in 1999 with the launch of Jockey.com
2000
- Debra Steigerwaldt Waller succeeded her mother as Jockey's Chairman & CEO.
- In 2001, Jockey International, Inc. launched its revolutionary No Panty Line Promise panties.
- Jockey embarked on a mission in 2004 to develop underwear in an innovative new way, ultimately becoming the 3D-Innovations line of products.
- Jockey launched Jockey Person to Person, Inc., its direct sales business, in 2004.
- In 2005 Jockey introduced the Jockey SwirlTM Icon. Jockey's corporate citizenship initiative, Jockey Being Family, was also launched that year. Jockey launched its 3D-Innovations garments in most major metropolitan areas across the United States in 2006 and introduced the collection globally in 2007.
- 2007 witnessed the launch of Jockey's first retail catalog along with its freedom inspiring ‘Dare to Be You’ television ad.
2020
- Page Industries resumes its manufacturing operations, in all 15 facilities / Units, (including all Warehouses) on different dates from May 04, 2020, with health and safety guidelines in place. The company had temporary shutdown its manufacturing activities and other offices on March 24, 2020, due to Covid-19 outbreak.
2022
- 1,000+ Jockey EBS
- Brand Jockey reached 1,00,000 outlets in India
2024
- Jockey.in and Speedo.in are reimagined and relaunched. Quick Commerce goes live - bringing its brands to consumers wherever they are, whenever they need it.
2025
- New Manufacturing facility at Odisha
- E-commerce revenue has crossed Rs 5,000 million.
- Awarded the exclusive marketing and distribution rights for Jockey in Saudi Arabia, Bahrain, and Kuwait.